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Social Shopping: How Platforms Like Instagram and TikTok are Revolutionizing Retail

Introduction In today’s digital world, shopping isn’t limited to retail stores or traditional eCommerce websites. With the rise of social media platforms like Instagram and TikTok, a new trend is taking over—social shopping. These platforms have seamlessly blended entertainment and shopping, allowing users to browse, discover, and purchase products directly within the apps. The result?…

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